I put a few more product management and product marketing slides from my Stanford Continuing Education class on my website: http://www.johngibbon.com/pm-slides.html
A few weeks ago I talked about Web 2.0 marketing in my class. People are using tools such as blogs, podcasts, forums, and social media sites to better communicate with their customers.
Aaron Burcell the VP Marketing from SmartyCard and veteran of many successful start-ups (WebTV, etc) talked about Go-To-Market planning at my class last night, great stuff.
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